Smokey the Bear Sutra

Title

Smokey the Bear Sutra

Subject

Environmentalism

Description

This leaflet satirizes the popular image of Smokey the Bear, created by the Advertising Council in 1944, in a sutra, Buddhist-style text. Addressing the ecological crisis of the late-1960s and 1970s, this leaflet suggests the displacement of individualized responsibility for environmental preservation.

Creator

unknown

Source

Roz Payne

Publisher

Center for Digital Research in the Humanities, University of Nebraska-Lincoln

Date

ca. early-1970s

Format

mimeograph

Language

en-US

Type

leaflet

Coverage

ca. 1960s and 1970s

Original Format

Leaflet

Citation

unknown, “Smokey the Bear Sutra,” Roz Payne Sixties Archive, accessed April 21, 2024, https://rozsixties.unl.edu/items/show/615.

Output Formats